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Jen McClure talks about The Society for New Communications Research
For my 28th podcast, I was happy to chat with Jen McClure of The Society for New Communications Research. Jen is a veteran of the PR world and the Society is a leading source of ideas and debate on the...
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Nora Barnes of the University of Massachusetts on Blog Research
I love universities. Their focus on learning and new ideas gives them a wonderful energy.For my 43rd podcast, I was lucky enough to connect with a marketing professor from the University of...
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Fred Stutzman of ClaimID explores Online Identity
Online identity is a hot subject these days. Whether you're thinking about your kid's myspace profile, your Second Life avatar, or "googling" a prospective employee, I'm sure it's on your mind.On...
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Bruce Hoppe of Connective Associates on Social Networking
ocial networking is a huge trend online perhaps best examplified by Myspace, Facebook and LinkedIn. But buried in the buzz about those hot companies is the fascinating science of social network...
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Jared Spool of User Interface Engineering on Designing Great User Experiences
Everyday we all deal with a multitude of user interfaces on our computers, cell phones, TVs, PDAs and MP3 players. Some suck, some rock. Most are somewhere in between.For my 71st podcast interview, I...
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Vanessa DiMauro of Leader Networks chats about Online Communities
From social media to consumer generated media to social networking, the development and nurturing of communities online around your company or cause is an incredibly important and innovative area of...
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Flemming Madsen of Onalytica on Online Influence and WOM Measurement
As a former marketing analyst and social media fanatic, I love trying to understand the flow of influence and traffic online. For my 96th podcast interview, I had the chance to talk with a leading...
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Akshay Java of UMBC eBiquity on the State of Social Media Research
With all the buzz and hype, we sometimes lose sight of the fact that social media is young. And due to that relative youth, both leading practitioners and researchers are still just starting to sink...
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Phil Gomes of Edelman on Social Media, PR and Research
Public relations is one of the fields that will certainly be most affected by social media. Rather than working with a handful of media outlets, PR pros now must also deal with the millions of blogs,...
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August Jackson of Verizon on Competitive Intelligence
(Side note: It was a beautiful summer in Seattle (and my consulting business has been exploding). That dual dynamic has meant that my interview rate has slowed a lot and not many of the interviews I...
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